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A relaunch refers to the redesign or update of a website or online project to improve its performance, functionality and user experience. This process can include an overhaul of the design, content, technical structure and user interface.

A successful relaunch can increase the visibility of the website in search engines by adapting it to current SEO standards and optimizing loading times. In addition, a relaunch can help to improve the user experience, increase conversion rates and strengthen the brand image by creating a modern and appealing online presence.


Frank Wache
Partner, Brand Strategist

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