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Brand analysis

Brand analysis is an in-depth examination of a brand's strengths, weaknesses, opportunities and risks. It includes assessing the current brand image, analyzing the competitive situation, evaluating market trends and consumer preferences and identifying opportunities to improve the brand positioning and strategy. The findings from the brand analysis serve as the basis for the development of targeted branding and marketing strategies.

Contact

Frank Wache
Frank Wache
Partner, Brand Strategist

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