The new Munken campaign ‘World ID’ is a visual and tactile journey around the world. Inspired by the Golden Record from the Voyager missions, it explores what defines our planet and what connects us as humanity.
AI is transforming the way we search the web. From now on, the rule is: if you're not showing up as an AI-generated answer, your brand is becoming invisible. How should you respond?
The way we die and say goodbye today needs a change and a new culture of mortality. Dirk, CMO of the Ahorn Group, explains how he wants to contribute to this.
Creativity, AI and composing – we use this interplay to stage Kvadrat fabrics for selected interior styles and tastes of purists, eclectics, optimists, metropolitans.
Positive change is the task of our time. With HOPE, we present 336 pages full of shining examples and inspiring role models from the fields of art, cuisine, photography, engineering and graphic design.
How will Alpina return to pop culture? With Moritz Maier, Head of Marketing for the Uvex Sports and Alpina brands, we discuss the art of rejuvenating a brand without losing loyal customers.
A strong consumer brand protects against skilled labor shortages and fosters team culture within the company across national borders. We talk to experts Charlot and Sabrina from Mammut about the power of the brand for employer branding and culture.
The Good Book celebrates the art of the well-made book. Crafted with love, high-quality Munken Book paper, exceptional design, and masterful production, it’s designed to capture the interest of young digital natives as well.
How does an architecture firm attract the best talent and develop its team? We talk with Maximilian Bülk, managing director of abj Architekt:innen, about his experiences with the identity-driven rebranding process of his firm and its positive effects on HR work and team motivation.
