Creativity, AI and composing – we use this interplay to stage Kvadrat fabrics for selected interior styles and tastes of purists, eclectics, optimists, metropolitans.
VAUDE is likely one of the most successful and sustainable German outdoor brands 50 years after its founding. One reason for this: Under the direction of Manfred Meindl, VAUDE is consistently led as a brand with a stance, inviting everyone to stand together for a better future. A conversation about stance communication, edginess, and transformation.
We talk to Marlene Freienstein from Polestar about how to turn a new car brand into a sought-after design brand in Germany’s car country with a strikingly inconspicuous design.
For Julia Jäkel, manager, publisher and multi-award-winning media personality, we have created a digital portrait that is as multifaceted as she is herself.
For many companies, communicating their own sustainability strategy is a new challenge. Either the companies do not know exactly how to approach the task. Or they simply have too little to report. So what is the best way to deal with the situation?
From Kindergarten to the Meeting Room – the backpacks from the Cologne-based companies baesiq and FOND OF accompany us through half of our lives. We talk with Alex Hein about how to build five successful brands in the backpack and bag industry within just a few years – including the stylish urban brands AEVOR and pinqponq.
At the beginning of a new brand identity, the fundamental question often arises: Do we develop our own typeface? Should we use a ready-made font? Here we want to share the pros and cons with you based on our experiences from recent years.
Positive change is the task of our time. With HOPE, we present 336 pages full of shining examples and inspiring role models from the fields of art, cuisine, photography, engineering and graphic design.
From product to campaign: We have developed the new Munken Papeterie Collection for our client Arctic Paper. Munken Works and Munken Notes combine minimalist design and sustainable production: no lamination, no coating and no plastic packaging.
For our client Semikolon we have developed the special collection “Natural Affair”, handcrafted from natural and sustainably produced materials and in sieben new colours – inspired by nature.
Rebranding as a Culture — In our new article we talk about the opportunities and risks in the rebranding process, how management can position themselves and when to pick up employees.
