JUNO was Lena’s first full-time position. After that, she went to Acne Studios in Stockholm. And then to Nike in Oregon. A conversation about the eventful and intense life of a designer.
Felix joined us as a university graduate and left as a senior who, by the end, could do it all. In his talk, he shares his journey – how his understanding of design evolved along the way. About the role of technology in branding, and the future role of agencies.
The way we die and say goodbye today needs a change and a new culture of mortality. Dirk, CMO of the Ahorn Group, explains how he wants to contribute to this.
How will Alpina return to pop culture? With Moritz Maier, Head of Marketing for the Uvex Sports and Alpina brands, we discuss the art of rejuvenating a brand without losing loyal customers.
A strong consumer brand protects against skilled labor shortages and fosters team culture within the company across national borders. We talk to experts Charlot and Sabrina from Mammut about the power of the brand for employer branding and culture.
How does an architecture firm attract the best talent and develop its team? We talk with Maximilian Bülk, managing director of abj Architekt:innen, about his experiences with the identity-driven rebranding process of his firm and its positive effects on HR work and team motivation.
How Markus Storck turned a shattered life dream into one of the most successful German brands for racing bikes. A conversation about koi fish with dragon wings, aerodynamics, the need for speed, and above all, design.
From Kindergarten to the Meeting Room – the backpacks from the Cologne-based companies baesiq and FOND OF accompany us through half of our lives. We talk with Alex Hein about how to build five successful brands in the backpack and bag industry within just a few years – including the stylish urban brands AEVOR and pinqponq.
VAUDE is likely one of the most successful and sustainable German outdoor brands 50 years after its founding. One reason for this: Under the direction of Manfred Meindl, VAUDE is consistently led as a brand with a stance, inviting everyone to stand together for a better future. A conversation about stance communication, edginess, and transformation.
We talk to Marlene Freienstein from Polestar about how to turn a new car brand into a sought-after design brand in Germany’s car country with a strikingly inconspicuous design.
How do you find your own path as a designer? How can you integrate culture and religion into your personal design language? Interview with Nursema Yilmaz, intern at JUNO.
