Best Branding Agency
Drown in the Sea of Sameness.
Or choose branding.
In times of content overload and limited attention spans, CMOs of premium brands face major challenges in brand management: brands are becoming diluted, content seems interchangeable, and trust is crumbling. How can I steer my brand in a measurably successful direction and escape the maelstrom of sameness?
Challenges for CMOs of premium brands
Thanks to our long-standing collaboration with CMOs of international brands and our JUNO Talks interview series, we know which questions are currently on their minds:
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UniquenessEvery year, more than 10 million trademarks are registered worldwide. How do you ensure that your brand is not just one of many, but stands out from the crowd?
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ConsistencyThere is an abundance of content. But only consistent, high-quality content with a strong story across all channels will strengthen your brand. How can you ensure this?
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Speed + Premium QualityHow can your team achieve more without compromising on quality? In addition to recognizable high quality, you need flexible design systems, digital processes, and tools calibrated specifically for you.
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Inspire customers and talentHow do you make your brand attractive to customers and employees? To do this, you need to have a clear value proposition as an employer and synchronize it in your branding and employer branding communications.
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Make ROI visibleWhich key figures and brand KPIs will convince the CEO and advisory board that you can strengthen the business with branding? To do this, you need a set of metrics and a mechanism that delivers reliable statements.
25 years of experience with brands such as Poggenpohl, kvadrat, Charité
JUNO advises CMOs of leading mid-sized brands on key brand management issues, particularly during periods of change: market launches, rebranding, strategy shifts, or digital repositioning. Our work combines 25 years of experience, award-winning design, and the latest technologies.
Services
With precisely coordinated service modules, we create high quality and impact for sought-after brands – from the big picture down to the smallest detail.
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How do we ensure that we make the right decisions and position the brand for the future?
At JUNO, we combine data-driven research (market, customer insights, trends, competition) with your business goals to create brand strategies that provide internal and external guidance. We also ensure that your decision-makers are on the same page and working toward the same goals. -
How can I differentiate myself from in the market?
By consistently developing your brand based on positioning, narrative, and performance as a clear and actionable roadmap for you and your team. -
How can I change my brand for new markets, generations, and technologies without losing credibility?
We transform brands with a focus on their DNA, heritage, brand equity, and market requirements. -
How can I maintain consistent quality despite scaling and speed?
Living guidelines, modular design systems, and tools ensure consistent brand management and scalability—even internationally. -
How do I translate premium into web, social, e-commerce, and D2C?
We design cross-channel digital brand management—from flagship stores to Instagram posts. -
How do I communicate my brand in a way that inspires and sells?
We combine inspiring storytelling with performance mechanics—content strategies, campaigns, and KPIs in one system. -
How do I prove impact and justify budgets?
Funnels, A/B testing, and KPI dashboards make brand ROI visible in real time. -
How do I attract and retain the best talent?
We develop EVPs, recruiting campaigns, and onboarding experiences that inspire talent and strengthen your culture.
What sets JUNO apart as a design and branding agency
Those who love brands and follow them over the years naturally view them as a whole. JUNO supports CMOs in brand development as a holistic process. We combine strategic, creative, and digital expertise and provide personal senior-level consulting in all phases.
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Strategische BeratungDank Expertise und Moderation bringen wir Menschen und Marke auf gemeinsamen Kurs
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Creative excellenceOur award-winning design makes brands stand out
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Boutique-StylePersonal consultation, streamlined setup, experienced team
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Technical expertiseIn-house techies, digital and data experts in the core team
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Premium focusLong-standing partner of international design and premium brands
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Owner-managedThe two founders bring 25 years of experience in day-to-day business and consulting to the table
About
JUNO is like a well-rehearsed band. Many instruments – one tight sound. With us in the background, brands are the stars and rock the stage.
Inquiry
Contact
FAQ
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Through clear and applicable design and voice guidelines, a good meta-story, and training for those involved. This ensures that your content remains high-quality and on brand—whether human-made or machine-generated. In addition, regular brand checks for quality assurance ensure brand consistency even with high output.
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A strong and clearly positioned brand creates a price premium, reduces complexity in communication, and promotes long-term customer loyalty. For growth-oriented companies, branding is also a key lever for differentiation in the competitive environment and for strengthening employer attractiveness.
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If everyone is on board, a brand strategy can be developed in a matter of weeks. A matching brand design can also be created within weeks. Full implementation across all channels, including a new website and employer branding, usually takes 6–12 months.
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At the start of the project, the workload is high because important decisions need to be made. An experienced agency brings clear structures, processes, role allocations, and timings to the table. This ensures efficiency. Standardized templates, playbooks, digital collaboration formats, and digital brand platforms provide additional relief, ensuring and accelerating brand management.
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Branding successes are made visible using quantifiable KPIs—for example, in terms of brand awareness, visibility, qualified leads, or internal brand loyalty. Data-based reporting with KPI dashboards creates transparency regarding the impact and ROI of the measures.
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Services typically range from brand analysis and strategy development to corporate design and brand communication to development and implementation in digital channels and brand-oriented performance marketing. The goal is to achieve a high-quality and consistent brand image, both internally and externally.
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The process is divided into the following phases: analysis, strategy development, design, internal implementation, communication, and rollout. The structure is iterative and enables early feedback and stakeholder integration. The end result is a robust brand system that can be used internally and scaled externally.
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Depending on the complexity of the project, the duration is between 8 and 16 weeks. Parallelization of individual work streams and good preparation on the part of the customer can further optimize the time frame.
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Modern brand strategies combine brand management, design methodology, and digital tools. AI-supported modules for content production, brand consistency, and performance analysis create speed and success measurement.
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The costs vary depending on the objectives and scope. For a strategically sound rebranding including brand architecture, design system, website, brand platform, and rollout, prices start at €100,000.
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Especially for companies with products that require explanation, a high affinity for design, or premium positioning. Typical industries include architecture, technology, consulting, consumer goods, outdoor, fashion, and industrial design. The decisive factor is not so much the industry as the strategic importance of the brand in the business model.
Sources
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Why brand trust is declining and how marketers can earn it back (martech.org 2024)
Consumer trust continues to decline, survey finds (Qualtrix survey 2024) -
The global market for digital content creation was estimated at US$32.28 billion in 2024 and is expected to reach US$69.80 billion by 2030.
(Grand View Research 2025)
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